01
Content analysis
We define mandatory and optional fields for customers and store teams.
05
ESL template design
A strong ESL template is not only attractive — it must be readable, operationally effective and aligned with the brand.
We design templates according to device size, product category, information hierarchy, display colours and employee needs.
What this solution delivers
Clear price and promotion hierarchy
Better readability at different distances
Consistent visual identity
Space for QR codes, barcodes and operational data
How we work
02
Visual system
We set typography, layout, colours, promotional markers and variants.
03
In-store testing
We validate readability, functionality and performance on actual devices.
Outcome
Templates become part of the customer experience and a practical tool for employees — not merely a digital replacement for paper tags.
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